The 21st century media have not only become luring and flexible, but also vulnerable. The presence of digital or new media became a huge player in the media industry. With this, media were able to (up to a certain extent) converge countries, transcend classes, and evolve itself from an information and entertainment platform to a marketplace of ideas, talents, and products–even a marketplace of ourselves, the netizens.
More than this, social media spurred various political movements and rapid online wars. Amid clashing political views, increasing cybertrolls, disinformation, viral videos, hashtag campaigns–social media is one galaxy of negativity and positivity. And navigating our way in the midst of all these tempting wealth of materials is not a walk in the park.
Since our entry into the 21st century, the challenge has evolved: to be well-educated not only in our consumption but also in our own creation of media. We need a brand of education that will enable individuals to 1) critically analyze messages that they receive and 2) express themselves by producing their own alternative media content effectively and responsibly.
Media Literacy answers this need. Apart from enabling individual empowerment, it will allow the formation of a progressive and democratic society which proactively responds to pertinent issues.
Out of The Box envisions Filipino students, as young as they are, to be careful, relevant, and critical of their environment plagued with social constructs, misrepresentations, and false consciousness. Now, more than ever, we are faced with the task of being literate beyond the 3R tradition (reading, writing, and arithmetic). Either you take a step back or move in closer to your TV screens, newspapers, or mobile phones; it is time to look, think, write, read, watch, listen out of the box!