A Decade of #MILinAction
10 Years of Advancing Media and Information Literacy for Filipino Media Consumers and Producers





What are you looking for?
Out of The Box Media Literacy Initiative is an award-winning Manila-based non-government organization that promotes critical and civic-oriented Media and Information Literacy (MIL) in the Philippines.

Our Vision
OOTB is committed to mainstream critical and civic-oriented Media and Information Literacy (MIL) in Philippine society through capacity-building innovations and advocacy campaigns.

Our Mission
Media and Information Literacy (MIL) is mainstreamed in Philippine society where people of all ages and backgrounds critically consume and responsibly use and create media in all forms; and engage government, media, and the tech industry to act in the interest of human rights.
What is Media and Information Literacy for OOTB?
OOTB promotes critical and civic-oriented MIL that puts emphasis on critical analysis and evaluation of prevalent media texts and technologies—and viewing it as a means to enhance civic participation and democracy.
Critical inquiry
- Critically analyze and evaluate media they encounter and consume daily
- Embrace self-awareness, intellectual humility, and open-mindedness
Alternative Media Production
- Responsibly and ethically use media technologies
- Create and celebrate progressive media that challenge the status quo
Digital Citizenship
- Foster meaningful connections online while ensuring digital safety, security and well-being of self and others
- Embrace shared civic values over particular group interest
Ugnay, the 2025 Philippine Media & Information Literacy Summit
On November 8, 2025 at the Gimenez Gallery in UP Diliman, the 2nd Philippine Media and Information Literacy (MIL) Summit, titled Ugnay, will convene advocates, educators, creatives, and changemakers for a dynamic, multi-sectoral celebration aligned with UNESCO Global MIL Week’s theme, “Minds Over AI – MIL in Digital Spaces.” The summit aims to spark critical conversations and collaborative action around how MIL can empower communities to navigate AI-driven digital spaces with discernment, creativity, and care.
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