Our Story

In 2014, three fresh graduates from the Journalism program of the University of the Philippines came together to work on a project on media literacy. They observed that despite the pervasiveness of social media in the Philippines, combined with the persistent influence of traditional media, many Filipinos appear to be indifferent to pertinent social issues.


Out of The Box (OOTB) Media Literacy Initiative has been at the forefront of the campaign to mainstream media literacy practices in the Philippines through its Interrogate-Create-Participate framework. Celebrating its 8th anniversary in 2022, OOTB has come a long way from a humble passion project to a SEC-registered educational nonprofit that serves Filipino learners and teachers through its innovative programs, resources, and campaigns. 

The organization received the First Prize of the 2021 Global Media & Information Literacy Awards of the UNESCO MIL Alliance during the 2021 Global MIL Week.

Social Impact


The Co-founders

Marlon Nombrado

Marlon is a critical media literacy educator with seven years of teaching experience in both secondary and tertiary levels. He is currently a part-time lecturer at the College of Arts and Communication in the University of the Philippines Baguio. Marlon is also a graduate student of Communication at the University of the Philippines Diliman where he finished his bachelor’s degree in Journalism in 2014.

Marlon heads OOTB’s Research and Publicity, [email protected]

Sarah Torres

Sarah is a communication scholar and development worker. She finished her graduate studies at the UP Film Institute’s Media Studies program. Her research interests include media literacy, women studies, film geography, and Indigenous Peoples. She is currently working as Coordinator for Reality of Aid – Asia Pacific, a regional NGO on development cooperation.

Sarah heads OOTB’s Operations and Partnerships, [email protected].

Darlene Cay

Darlene is currently a reporter at GMA News. She mostly covers crime and police stories. Before her stint as a reporter, she worked as a Segment Producer for GMA and as Media Officer in a non-government organization. Her articles are published in VERA Files, an independent media organization taking a deeper look on Philippine issues. 

         Darlene heads OOTB’s Media Engagements, [email protected]

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